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Getting Started as an Agency Admin

How to set up your client, invite your teams and get started.

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Written by Stefan Wirth
Updated over 2 weeks ago

As an agency admin in Gutsy, your role is to set up a separate organization for each of your clients. This keeps each client’s documents, projects, audiences, and research activity secure and separated.

Here’s how to get started:

1. Create an Organization for Each Client

Each client should have their own organization. To create one:

  1. Click the organization name at the top of the menu

  2. Select New Organization

  3. Name the organization after your client

  4. You’ll be switched into the new organization automatically

  5. Repeat this process for each client you support.

2. Add Users to each Organization

Each organization has its own team. To add users:

  1. Make sure you’re in the correct organization

  2. Click your username in the bottom-left corner

  3. Select Team Management

  4. Use the invite option to add users by email

  5. To add a user to more than one Organization, they need to be invited separately to each one

You can invite both agency team members and client contacts, just be sure they’re added to the correct organization.

3. Add Organization-Level Documents

Documents give Gutsy the context it needs to generate relevant and brand-aligned predictions for each client.

Upload any documents that reflect the client’s business or brand, including:

  • Brand guidelines

  • Company overviews

  • Product or service information

  • Messaging frameworks or values statements

To add a document:

  1. Go to the Dashboard

  2. Scroll to Documents

  3. Click Add Document

These documents apply across all projects and studies within that organization.

4. Set Up Projects (Optional)

Projects help organize research by campaign, service line, or initiative, and any user can create a Project. Each project can include:

  • Project-specific documents

  • Custom and standard studies

  • Chat threads and research activity

To create a project:

  1. Go to Projects in the menu

  2. Click the + to add a project

  3. Name it and begin adding the relevant materials

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